Poster

Poster

This is my final poster for out album, I have chosen a colour picture but one that has a tint on it which makes it look a little dull. I didn't want it to look to bright but i still wanted an element of colour in it to attract the public. I have included the release date, Rough Trade. HMV and the DVD logo to show the different releases that it has and to attract people that are familiar with Rough Trade.

I have chosen this particular text for the album title 'Anima' as it is slim but sharp with a quirkiness to it. I have put the Facebook and Twitter logos underneath to show that we are on these social network sites if anyone wants to find us on there and check out the type of music that we are into.

FINAL MUSIC VIDEO (ANIMA)

Media Evaluation

 

Final Digi Pack 28th Feb 2012

Final Digi Pack

Top Left: This is where the CD is to be held, you can see the cover on the CD cover on this design as well. The pack itself has a cover of hearts on it, this is to show that the album promotes love and heartbreak and the fact that they are messed about and not in a neat pile connotes that love is a messy thing and that is shown in this album. The dog head on the CD is for a bit of fun, it was inspired by one of my own pictures that i had taken of the back of my dogs head as his ears where pricked up and i thought that the silhouette of this would look really good.

Top Middle: With this i wanted it to look hand made and very unique so i kept it as the drawing i did for my draft of the digi pack. Once again i wanted it to be like a silhouette and have the text in the middle of the head. The text is of all the other song names that are on the album, i have made each of them a different colour to add some fun and enthusiasm to the cover. you can see however that the song that we have made the music video for is bolder and larger then the other names and each letter is a different colour, this is to accent that it is the main song on the album or the top hit you could say.

Top Right: This was to promote the song that we had chosen to do a music video to and to give it a sense of fun and excitement. i have used once again the same drawing from my draft but made it bolder on photoshop. The reason for using squares is because we used them on our mood board and it worked really well, it is used to create confusion, to make people think that our album is crazy and fun but yet has a point to it and that the artist does not sing about just anything.

Bottom Left: This is a simple picture of the artist as it is essential for us to put a picture of her up so that the public have an idea as to what sort of artist she is and for some to relate to her. This is critical to selling albums and making the artist known through out the music industry. i chose this image as she has just ripped a heart in two and it shows that she is relatable in the fact that she has had heart loss and she uses this in her music but the expression and the clothes show that she has fun with it instead of making slow and depressing music.

Bottom Middle: This is the logo for our artist as it is a symbol of peace, love and friendship, this is the message that we want to get across. This was once again the same drawing i did on my first draft and used it for my cover as i did not want to change it at all and felt that it was as it should be. We got the picture of the dove traced it so that it was hand drawn then go an image of the flower that we have used and added it to the dove three times to make it look as if the dove is carry the flowers in mid flight.


Bottom Right: This is one of my favourite images of the artist as it is simple and serene but the surrounding and the props used say otherwise. By using the text that we had decided on and this image i created the front cover. We wanted the text to be once again hand drawn and unique, this was the overall style that we wanted to go for. I left the text white because i wanted it to stand out in contrast to the picture so that people noticed it straight away.

Screen Shots of my Digi Pack

Screen Shots of my Digi Pack

These are some screen shots of my own individual work that i have done on my digi pack. They show the process that i have used to create it. I used Photoshop CS  to create my digi pack. I wanted to keep a very home made feel to it like my draft was, so knowing this i decided to actually use some of the draft for my actual digi pack. I also wanted to incorporate some images of the artist as it is good to have a face to things especially when it involves music. It was important for me to give it a very eco friendly look to entice the right audience that we had previously decided we would be concentrating on.

Screen Shots

Screen Shots

These as you can see are the quiet parts of the music video which we had to make sure fit with the music perfectly. We changed shots quickly in the beginning when she repeated the lyrics 'Sush' this was to make sure that the shot was not too long on its own and that there were a variety of shots to go around.

This was one of our favorite shots and we really liked the angle that we were able to get. We felt that it fit really well with the motion of the music. We had put it into slow motion instead of having it at the speed that it was originally was. We did this because the original speed was too fast for the beat of the music so by slowing it down it fit the music better and it made it look more serene as well which was the effect that we wanted to create.

This was one of the stop animations that we had created. This one was done with the camera in which the artist moved once overtime the camera flash was to go off then by putting it all together on final cut pro it enabled us to get to the stop animation that we wanted to achieve.

In these shots we see her dancing in front of a painting, this was intentional as the paintings is supposed to be of a human heart and seeing as we wanted to get across a message that love can create madness love was a big part of our video. However we wanted a more crazy and literal approach to it so when we found this painting we thought that it would fit in with the music video really well.

This was one of the stop animations that i attempted at home and when i put it all together it came out really well. By creating it with nothing but scissors and paper it gave it a homely and independent feel which really contributed to the music video.

On the left we see the shot of the artist laying down on the floor with all he broken parachute men. This is to show her madness, it is in fact used in a part of the song where she goes a little crazy and shouts her lyrics in a very high pitched manner. By making her look a tad crazy it enables us to show the madness that love can create.

These are screen shots of the process it has taken for us to make our music video. They show a wide range of the different shot and juxtapositions that we have used. You can see the firework scene, the scene in front on the heart and many more.

Shots from Filming

These are some of the props we used for this part of the filming, this includes a pink tea pot with pearls and beads bursting out of it. This was for the more serene part of the song so their isn't as much madness in it but the fact that the beads are falling out of the pot shows that their is still a little bit of madness their but it is in a more appropriate way then other parts of the video.
The mask in the far back was chosen for the fact that its colours are pale and not vibrant which once again gets across the message that we are trying to send.
This was on the small carpet that was put down in on the leaves for Molly to sit down on so it seemed as if she were having a tea party.

This was our second prop that we used and the one that we felt a lot more creative with. We were lucky enough that I have an obsession with tea cups and this fit what we wanted to do perfectly. We then got some more pearls and we also were able to get some with a large flower attached to it which came in handy as it made it look even more effective. We then used some feathers and some rings which included a unicorn ring and a ring with a pink rose inside it, unfortunately you cant see these too clearly. We put this nearer the front of the shot as we wanted to make sure that it was seen, we also asked Molly to use it whilst filming with the pearls hanging down as if to show that she is drinking pearls..serenity and purity in a sense.

This is the rose that I have previously mentioned, I have adjusted the colouring a little but I wanted to make it look a lot more pink and serene then it originally did. This was actually a big factor in the video and flowers and roses in particular are always connected with serene portraits and soft images. This is what we wanted to show but also as it is positioned in a certain way and attached to many pearls that are spilling out of a tea cup it has given it a sort of madness in the footage, which is perfect for us.

BLACK AND WHITE

This is of our dear Molly sitting on the rug very lady like with the props around her and the location being some little woods around the back of some houses but it was the perfect location as it is quite and it doesn't look creepy like other woods might. As you can see we have perched her in front of a tree this was our initial idea as we thought if she was sat just in the middle of no where it would look a little strange so we thought that sitting in front of a tree would look very simple and to our satisfaction it worked very well. Also the hat was from Charlotte's collection along with the skirt which we felt gave her a look of a young naive girl.

This is a shot of her sipping from the tea cup with the pearls falling out and her holding the rose just as I had previously mentioned. She posed so well for this footage we couldn't have asked her to do it any better, she looked serene and pure with no care in the world. The point of this idea did in fact come from the idea of the Mad Hatter and his crazy tea parties, this was an excellent way of showing her crazy side but in a serene and pure way by using micro features instead of the macro features.

BLACK AND WHITE

CLOSE UP

Here we decided to change what she was wearing on her head, this was originally a necklace but I had used it as a headband in a previous photo shoot and it worked really well so we decided to use it again. It makes her look very serene but it makes her look grown up unlike the hat, that gave her a child like quality however this gives her a more grown up quality but I think still holds that childness and she is dressing up and in a sense it seems that she is pretending to be a princess with the jewels and the tea cups.

BLACK AND WHITE

BLACK AND WHITE

SHHHH LYRICS